In 2020, Joe Biden received 81,283,501 votes. Many of those voters hadn’t voted before and some of them haven’t voted since. How to bring those voters back into the fold and earn their vote for Democratic candidates year over year is a problem worth solving. LGMPac plans to do just that, through a concerted effort to communicate directly with the Democrats who feel left behind by the party and who, too often, the party doesn’t connect with.